The Most Interesting Man in the World is back – and he’s not drinking beer

The Most Interesting Man in the World is back – and he’s not drinking beer

He was known worldwide as the Most Interesting Man in the World, and everyone knew his drink of choice, Dos Equis. But now he’s back, and he’s drinking Astral tequila.

Actor Jonathan Goldsmith rose to fame as the face of Dos Equis beer in 2007. With his tagline, “I don’t always drink beer. But when I do, I prefer Dos Equis,” he nearly tripled the brand’s business.

After a decade as the face of Dos Equis, the brand parted ways with 76-year-old Goldsmith in 2016 and hired a new actor.

But don’t feel too bad for Goldsmith. He’s got himself a new drink and a new tagline.

“I told you, I don’t always drink beer. Astral Tequila,” he says in his new ad, as he raises a glass.

Watch the video below to see how Goldsmith became The Most Interesting Man in the World:



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